ON-DEMAND COURSE

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Behavioural therapy, self-efficacy and modelling with Albert Bandura

with Albert Bandura
In this illuminating conversation with one of the most prolific and influential psychologists of all time, Albert Bandura recounts the turning points in his career that led to the development of the social cognitive theoryas well as his theories on thesocial learning, on the guided mastery and on theself-efficacy.
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How to access this On-Demand Course?
After your purchase, simply go to your Dashboard and choose this On-Demand course to view all the videos and download any resources (such as slides and other material). Please note that you can view the courses on our website from any device (computer, smartphone and tablet), as often as you wish.
Discover the training objectives of this on-demand course:
  • Learning the basic principles of social cognitive theory and theories concerning thesocial learning, to the guided mastery and to theself-efficacy.
  • Outline the general concepts of the thinking behind the behavioural therapy.
  • Describe the search the origin of Bandura's fundamental contributions to psychotherapy.
  • Identify the most important contributions of behavioural therapy.
What will you learn from this On-Demand Course?

Although all students of psychology are familiar with Bandura's name, his most cited work in textbooks does not reveal much about the man behind the ideas. Instead, this interview offers a close look at the life of a great pioneer of the sector. Bandura exemplifies the importance of adopting a open-minded and curious to approach clinical practice and the evolving knowledge on the nature of change. His thirst for knowledge, his discipline and his dedication to the field of psychology are inspiring.

In this compelling interview, the creator of social cognitive theory and self-efficacy theory reveals that he was fascinated early in his career by the wide-ranging effects of the behaviour modification. Bandura observed that the "spillover", capable of propagating from a single behaviour to other areas of functioning, was able to radically improve people's lives by making relatively minor changes to their behaviour. Convinced that there were other examples of this phenomenon, Bandura set out on a quest, collecting and distilling what he had learned in his first article on the different uses of the learning theory in therapy.

In this conversation with Toni Zeiss, Bandura also examines the contributions of theinsight behavioural in psychotherapy, including the importance of the social environment in shaping the personality and behaviour of the individual, the ability to conduct more rigorous clinical research, and the extension of the scope of therapy to preventative work. Bandura argued that, although important, these contributions were not sufficiently adequate, as 'I was gathering a lot of evidence to show that these conditioning processes were, in fact, cognitively mediated'. Outlining the conceptual model and process of the guided mastery, Bandura provides a very useful clinical tool that therapists of any orientation can easily integrate into their practice.

Bandura was not only instrumental in developing revolutionary theories about the way we learn, but also committed himself to applying them to pressing social issues on a global scale. Before the social justice was recognised by many as one of the essential aspects of applied psychology, Bandura was involved in a project involving the broadcasting of soap operas in developing countries in which women were shown as being able to exercise control over their own reproductive health. From his famous experiment with the Bobo doll to his recent work on the processes of societal change, Bandura describes the evolution of his theories and their application through vivid accounts of turning points in his career.

Who is this On-Demand Course aimed at?
This On-Demand Course is aimed at all psychologists and psychotherapists.
Albert Bandura
Albert Bandura, Canadian-born American psychologist and originator of social cognitive theory, is perhaps best known for his study on aggression modelling, also known as the 'Bobo doll experiment', which demonstrated that children can learn certain behaviours by observing adults. Bandura was the first to demonstrate (in 1977) that self-efficacy, i.e. the set of skills an individual believes he or she possesses, has a direct effect on what he or she chooses to do, the intensity of his or her efforts, and how he or she feels about performing a particular action. Bandura also discovered that the learning process is based not only on this belief, but also on social modelling; this discovery gave rise to the social cognitive theory (1986), according to which the individual's environment, cognitions and behaviour, all interacting with each other, determine his or her functioning, with no single factor playing a dominant role. Bandura received numerous awards throughout his career, including the award given to him by the American Psychological Association (APA) for outstanding contribution to the field of psychology (2004), the Gold Medal Award given to him by the American Psychological Foundation for distinguished contribution to the world of psychological science (2006), and the Grawemeyer Prize for Psychology given to him by the University of Louisville (2008) for his groundbreaking work related to self-efficacy and cognitive theory. In 2016, he was awarded the National Medal of Science. During his lifetime, Bandura held numerous organisational positions, including President of the APA (1974) and member of the American Academy of Arts and Sciences (AAAS) (1980).

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